About
We are a Kyiv-based brand creating accessories and headpieces for special moments.
Our team works at the intersection of art, fashion, and celebration. We bring bold concepts and wild ideas to life and design statement accessories for events, special dates, parties, photoshoots, festivals, business projects and nights that deserve to be remembered.
NAGOLOVY was founded by Lesia Patoka, a renowned Ukrainian costume artist and art director who brings a new contemporary Ukrainian aesthetic to life through her work with musicians, film projects, her own art exhibitions and special projects.
Today, together with her partner in crime Olya Shyrobokova, a PR and communications specialist working with artists and charitable initiatives, they continue to move the brand forward — shaping NAGOLOVY as a world where any transformation is possible.
Whatever mood you’re in today — a sophisticated princess, a fearless punk, a sweet unicorn, or a mysterious stranger — We will offer an accessory that suits your plans.
NAGOLOVY is a world where celebration, beauty, and creativity always reign.
Our work is trusted by Eurovision participants and winners, top Ukrainian artists, and film and music producers all around the world. Among our recognitions is a Best Look win at Miss Universe, created in collaboration with Patoka Studio for Victoria Apanasenko.

Olya Shyrobokova & Lesia Patoka

Jamala, headdress Zirka, one in a series of covers for the album Qirim

“Warrior of Light,” Victoria Apanasenko, Best National Costume, Miss Universe 2023

@korya4ka in the true bestseller — the golden halo

“Memories in Petals” costume, Miss Eco International 2025 eco-costume show, by Liza Adamska

DEinDe, Onuka, 2025

Anastasia Topolska at Burning Man

Olya Shyrobokova & Lesia Patoka

Jamala, headdress Zirka, one in a series of covers for the album Qirim

“Warrior of Light,” Victoria Apanasenko, Best National Costume, Miss Universe 2023

@korya4ka in the true bestseller — the golden halo

“Memories in Petals” costume, Miss Eco International 2025 eco-costume show, by Liza Adamska

DEinDe, Onuka, 2025

Anastasia Topolska at Burning Man

Olya Shyrobokova & Lesia Patoka

Jamala, headdress Zirka, one in a series of covers for the album Qirim

“Warrior of Light,” Victoria Apanasenko, Best National Costume, Miss Universe 2023

@korya4ka in the true bestseller — the golden halo

“Memories in Petals” costume, Miss Eco International 2025 eco-costume show, by Liza Adamska

DEinDe, Onuka, 2025

Anastasia Topolska at Burning Man